A Purpose-Driven Life

Your life purpose embodies the core motivation of your life. Think about why you get up in the morning and pursue your dreams. Purpose drives your life decisions, influences behaviour, dictates your goals, offers a sense of direction, and creates meaning. 

However, my purpose is connected to inspiring and uplifting people through storytelling. Throughout my career as a journalist and entrepreneur, I have found joy in making a difference in the lives of others with my ability to share my personal experiences or be a voice for the voiceless. 

Everyone has to identify the driving force behind their purpose. Purpose can shift and change throughout life, in response to the evolving priorities and fluctuations of your experiences to be fulfilled and impact others. Clichéd as it is, I believe just about all of us have pondered the thought of our existence in life. If this thought has ever crossed your mind, you’re not alone.

About the Author

Name: Chardonnay Thomas

Professional Title: Owner of The Char Thomas Brand Branding Agency

Bio: Char Thomas is a former News Reporter turned business owner. Before launching her branding agency, Ms.Thomas served as a Senior News Reporter at ABC 31 News. During her tenure, she covered several human interest, community, political and educational stories. Ms.Thomas made history when interviewing Martin Luther King III. After making a name for herself in the news business, she developed her love for branding. Later she launched ‘The Char Thomas Brand’. She has created an innovative way for startups and rebranded established companies that need a fresh look to attract the clients they want. Her mission is to create distinctive brands that are meaningful, memorable, and iconic, putting her clients at the center of their brand.

Website: thecharthomasbrandbrandingagency.com

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